Keyword DATA CLOUD
Access the largest keyword data resource in the world.
ReverseAds crawls the open internet every day to collect and update keyword information related to audience, search volume and rankings.
Our backend infrastructure securely processes first-party data to deliver a privacy-first ecosystem that integrates with the top three buying desks.
Improve keyword buying and campaign performance without relying on third-party cookies.
Our Solutions
Keyword DMP
Keyword Cohort
BlokID
Decentralized Search
Maximize your advertising reach with access to 1st party data and expansive ad networks
We account for all significant factors that contribute to creating a comprehensive network of relevant DSP, SSP, publisher websites and more.
Why the Keyword DMP?
With 20 years of relationship building, The Keyword Network has created a unique reach which connects premium publishers, mobile apps, direct advertisers, and 50+ DSPs, providing brand-safe premium traffic across 190 countries worldwide.
Includes over 500 ad networks, ad exchanges, demand-side platforms (DSP), supply-side platforms (SSP), and direct publisher relationships with the largest online brands in the world. All networks providing a 80% or greater match back rate to ReverseAds PII onboarded data are selected for maximum scalable impressions, clicks and conversions.
How it works
- API interfaces with theTradeDesk, Xandr, DV360 and other leading buying desks.
- Using first party data and expansive ad networks.
- Customized campaign with diverse ad channels and ad formats.
- Connect with over 1 billion open web users worldwide.
- Engage with your target audience online across their smartphones and the open web.
Forget about behavioral cohorts, and harness the power of keyword data.
Connect your ads with highly targeted consumers based on their engagement with keywords.
ReverseAds pinpoints the highest-ranking clusters keywords, delivering accuracy around what people are thinking about buying.
How it works
- AI-Powered Keyword Algorithm to find common keywords.
- Keyword Cohorts to “Pre-categorize” Websites.
- Contextual Audience targeting based on these Cohorts.
An Attribution & Analytics Platform Built for Data-Driven Marketers.
BlokID is a blockchain-powered marketing attribution platform designed to alleviate the non-legally binding privacy restrictions of the post-cookie and privacy-centric world. Now, users will be rewarded with cryptocurrency for the sharing of their data, using a solution that guarantees user privacy.
Why the BlokID?
As third-party cookies are going away, marketers need new solutions for secure attribution that maintain 100% privacy for users. By utilizing blockchain technology and smart contracts, BloKID replaces the third-party cookie with BlokID tokens. These tokens collect important information on user engagement and behavior to enable precise tracking of touchpoints, with transparent and immutable data sharing without the risk of fraud.
BlokID respects international privacy laws and regulations such as GDPR, CCPA, and others that impact ad networks, publishers and advertisers.
How it works
- API interfaces with theTradeDesk, Xandr, DV360 and other leading buying desks.
- Using first party data and expansive ad networks.
- Customized campaign with diverse ad channels and ad formats.
- Connect with over 1 billion open web users worldwide.
- Engage with your target audience online across their smartphones and the open web.
A privacy-first advertising solution built for the decentralized and Cookieless future of the open internet.
Tap into the open internet with a new kind of advertising campaign.
Why Decentralized Search?
Instead of serving ads, deliver personalized product and service options based on keyword usage, geolocation, and interests.
Use AI to pinpoint where most internet users spend their time actively researching products or services aligned with your offerings. As soon as a consumer makes their choice, they are directed to the business’s landing page to engage and convert.
This transforms ads from a nuisance that consumers avoid to a source of knowledge that consumers desire.
How it works
- Map the Open Internet based on engagement with keywords.
- Use predictive A.I. to identify sites that are common decision points, where consumers look for information on purchase options.
- Place hyper specific decision engines that assist consumers with their choices on specific products and services.